We're Compassionate Experts That Ensure You Receive The Senior Help and Advocacy You Need For Your Loved Ones.
August 13, 2022
Gregory A. Steen

Senior Care Advocates - Who We Are & What We Do

Whenever I am attending events or being introduced to new acquaintances, people always ask me, “So, what do you do.” I used to tell them things like asset protection, estate planning, and/or retirement planning, but I believe what we offer is one thing more than all the others, and that is simply this…peace of mind.


At Senior Care Advocates, we help people navigate the long-term care maze without losing their life savings or their sanity. Navigating the long-term care system can feel overwhelming, daunting, and stressful. It can feel like too many decisions have to be made quickly and the interests of those being cared for can become secondary. During times of crisis and difficulty, we could all use a helping hand to guide us along the way.

That is what we are here for. Our team of professional advisors and specialists help you and your loved ones navigate through this process to protect your life savings and give you the peace of mind you long for. We understand the emotional strain and challenges that come with these processes — and we are here as an advocate, a listener, and as a team who truly cares.


  • Want to know how long you are allowed to be in rehab? We have the answer!
  • Want to know how to get your parent to stop driving? We have the best practices!
  • Want to know how to afford the cost of in-home care? We have all the options!
  • Trying to get the VA to help? We know the quickest path!
  • Has the hospital said that you must pick up your loved one even though you know you cannot care for them? We will give you your rights.


You do not have to do it alone. We do not charge for VA or Medi-Cal applications, and we fix other people’s denials. We speak with the social workers, business offices, and discharge planners and ask the questions you may not know to ask if you have not been down this road before.

One day can change everything. For most of our clients, this is what happened. One day a medical episode changed their world and created a new “normal.” Senior Care Advocates supports caregivers by providing the most up-to-date and accurate resources, along with a vetted network of true experts, (i.e., legal, financial, medical, insurance, placement, geriatric case management, etc.) to help them achieve the best possible experience.

Finally, Senior Care Advocates puts people before profits! We will always advise what is best for you and leave the profits to the process. Reach out to us for help and information.

Gregory A. Steen, CLRP brings over three decades of leadership and experience in financial advice, asset protection strategies, and post-retirement planning. He is the founder and CEO of Senior Care Advocates, a senior help and advocacy firm based in Fresno, CA. Greg is certified in Life Resource Planning and can be seen regularly on Central Valley Today.
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